The not-so-surprising way the pandemic has disproportionately affected women…

Women's philanthropic giving is down.

According to a report released by the Women in Philanthropy Institute, while giving by all household types has increased during the pandemic, both single women and married/partnered couples gave less to charity as compared to before the pandemic and compared to single men.

This is the reverse of typical trends over the last few years.

There are many contributing factors to the pandemic strain felt by women…
📌Women—especially mothers of school-aged children—have left the workforce in high numbers.
📌Women in the U.S. lack access to high-quality affordable child care. Public policies in the U.S. are less supportive for childcare as compared to are disadvantaged due to a lack of public policies that support childcare as compared to other developing countries.

📌 the economic impacts of the pandemic on households’ giving is clear: losing a job or losing income were strongly negatively associated with giving as well as volunteering.
📌Health and wellbeing challenges, including caregiving for loved ones that are ill.

During the pandemic, many women are also approaching their giving in different ways, some have shifted to health and crisis efforts, while others have shifted to community organizations that are having a direct impact where they live.

In this time of disruption, fundraisers need to be flexible about their message and approach knowing the strain many families are under.

💡Now you: How have you changed your giving this past year?

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