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Motivation & Differentiation+

#Nonprofitleaders: How do you stay motivated and differentiate your organization when there are other worthy organizations doing the same work?

Here are some thoughts on the two parts to this challenge –

👍🏼 Motivation, that intangible energy that drives us through the good times and the bad. The most practical approach is to stay focused on your own work and try not to compare. Recognize when you might be feeling the imposter syndrome. Acknowledge that motivation ebbs and flows. Reach out to your trusted advisors and confidants to get a needed boost.

👍🏼 Differentiation, is of course, more of a business challenge. If there are other organizations in your space, consider it a validation of the significant need and potential of the solution. The hard work is to find your niche in the market, differentiating your value proposition and market. You might consider …
🔸Specialization, finding a narrower lane that plays on your strengths and expertise;
🔸Localization, becoming the local go-to in your market;
🔸 Collaboration, with your competitors, providing a critical part of the solution in conjunction with them.

Now You: How do you differentiate your work from your competitors?
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